Talking to the podcast generation
Podcast penetration is strongest among the 18-34 demo, which can be difficult for many brands/businesses to reach (85% of people who listen to podcasts, listen to the end).
We can help you create and launch your own podcast show.
Why you should consider a podcast...
Many new cars (where a lot of podcast listening happens) will have internet connections.
Growth in Alexa, Google and Siri voice recognition will also make accessing podcasts easier and widespread.
Ad effectiveness for podcasts continues to improve.